MUI certificate for what? MUI halal certificates help increase consumer confidence, market share, and business competitiveness.
With a halal certificate, it will be easier for your business to be accepted in the market, especially to reach Muslim consumers.
Definition of Halal Certification
Halal certification is a document that proves that a business’s products or services meet the halal standards set out per the MUI fatwa.
By having a halal certificate, you already have permission to put a halal label on your business or business products and services.
Type of Business or Business Requiring Halal Certificate
1. Production Place in the Form of a Kitchen
The kitchen, which is the place for producing business products, and all its facilities and equipment, including the storage room, must comply with halal standards.
2. Catering and Restaurant
Catering and restaurants are businesses that provide and serve food and drinks. Then this type of business also needs to have a halal certificate.
The focus of the inspection during the process of applying for halal certification starts from the materials used, storage space, processing, tools for processing, presentation, and even product delivery to consumers...
3. Food, Drug, and Cosmetic Processing Industry
Types of businesses related to the processing of food products, medicines, and cosmetics, whether in small businesses, small factories, or large factories, all must apply for halal certification.
This ensures the processing is sterile, hygienic, and by the standards stipulated in the MUI fatwa.
4. Logistics Services
The logistics business has standards that must be met by owners and managers, including those relating to standards that guarantee the freedom of all elements from potentially unclean, unclean, etc.
In this case, the handling and storing of logistics goods in the warehouse to distribute and deliver products must be halal-certified.
5. Animal Slaughterhouses (RPH)
It is certain that places where livestock is slaughtered, must have halal certification, whether by processing them into meat or only providing slaughtering services.
This means that the equipment used, handling, storage, packaging, and distribution should not be mixed between halal and non-halal products.
The Benefits of Halal Certificates for Business Development
1. Making Consumers More Confident in Your Business
It cannot be denied that most consumers in Indonesia are Muslim, so they will look for products and services that are guaranteed to be halal.
If you want to get more customers, then like it or not, you have to have halal certification to give consumers more confidence in using your business products and services.
2. Potential to Reach a Wider Market
If your business is engaged in the food and beverage industry, having a halal certificate can help you expand your market.
The fact is that currently, not only Muslim consumers are looking for halal products. Many non-Muslim consumers also seek the same effect because of the guaranteed hygienic and safe products.
In addition, halal certification can also reach global markets, for example, Muslim countries other than Indonesia.
You can sell products online or join e-commerce and marketplaces to meet their needs. All you have to do is include the specifications and advantages of your business, including whether there is a halal guarantee.
3. Have More Competitive Power
If business competitors in the same industry, especially those with similar services and products, do not have a halal certificate, and you do, you will be superior.
By having a halal certification, you will have a more competitive edge, reach a specific target market, and even attract the attention of more potential new customers.
4. Comply with Applicable Government Rules
Based on a press release published on the website of the Ministry of Religion last January 2023, food and beverage businesses, slaughter products, and even slaughter services must be halal-certified by October 17, 2023.
So, like it or not, you need to prepare yourself and start taking care of halal certification if you don’t have one.
So, how do you get a halal certificate? For that, you need to read the details in the following article. Click on the following link: How to Get a Halal Certificate With the SIHALAL Application.
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