Loyalty program is an award program given by the company to customers to keep them loyal to the products or services offered or to increase repeat visits. However, it is possible that the loyalty program is also designed to attract the attention of new customers.
One of the loyalty programs that is effective for entrepreneurs to attract customers is Loyalty Points. The way to use it is very simple, customers or consumers who make a certain number of transactions will later get points. Then the points are saved and collected up to a sufficient amount.
Currently IREAP POS PRO has provided a loyalty point feature that can help you to calculate the number of customer points automatically.
Example: You as a shop owner want to give 100 points for every customer who makes a transaction of at least Rp. 100,000. And give a discount of Rp. 10,000. To customers who redeem 100 points.
NOTE:
The transaction process for goods return does not affect points or reduce points. To reduce customer points, you can do this by adjusting points. Click here
Open browser and go to www.ireappos.com
Click LOGIN IREAP PRO
Open browser and go to pro.ireappos.com/login
Enter your email address and your password (Administrator Account) email account that you registered in the first time for using iREAP POS Pro
Enter to the main page of your iREAP POS Pro account
Go to Menu Administration > Loyalty Program
Loyalty Settings are used to determine how customers earn points, the point redemption value, the validity period of points, and verification when redeeming points.
Activate Loyalty
In the Loyalty Settings menu, turn the ON toggle on to activate the customer loyalty program.
Set Point Accumulation
This section determines the transaction amount a customer needs to spend to earn points.
Example:
This means that every time a customer makes a transaction of IDR 100,000, the customer will earn 100 points.
Adjust the transaction amount and number of points according to the loyalty program you want to implement.
Set Point Redemption
This section determines the discount value customers receive when redeeming their points. Example:
This means that customers who have 100 points can redeem those points to receive a IDR 10,000 discount.
Set Point Validity Period
There are 2 options:
Never expires
Points earned by customers will remain valid until they are used for redemption.
Expire each new group of points after
Set the number of days for the point validity period, for example 8 days.
This means that each point earned by a customer will have a validity period based on the number of days specified.
NOTE:
Changes to the point validity period only apply to points earned after the settings are saved. Points that were already earned will not have their validity period changed.
Activate Customer Verification
Customer Verification is used to provide additional verification when customers redeem points.
If enabled, customers will receive a PIN that will be used for verification when redeeming points.
NOTE:
Once the Customer Verification feature is enabled, it cannot be disabled again. Existing customers will automatically receive a PIN.
Save Settings
After all settings have been configured, click Save Settings to apply the loyalty program.
Yayyy, the loyalty settings have been successfully created!
NOTE:
For every batch of points that is about to expire, a notification will be sent to the customer's email 7 days before the expiration date. Make sure the customer's email address is registered correctly so that the notification can be received.
After setting up the system above, you can make transactions as usual. The following is an example of a transaction if there are customers who meet the requirements to get points:
Open iREAP POS Pro on your device and login
Select the Sales / Return Transaction menu
Click the + button to make a sales transaction
Select the name of the intended customer > Click the bag icon or the plus button to add items
Click payment, example Pay Cash
Click confirm payment
For customers who have not yet set up a verification PIN, they will be directed to create a Points PIN first. >> Click Activate PIN once the PIN has been created.
There are 2 ways to create a Points PIN:
Using the cashier device
The cashier can hand the device to the customer so they can enter their Points PIN directly.
Using the customer's phone
Customers can create their Points PIN using their own phone by scanning the available QR Code. After scanning the QR Code, the customer will be directed to a web page to create their Points PIN.
NOTE:
During the Points PIN creation process, customers can still choose to skip or cancel the process. This is because the PIN is being created as a preparation step and is not yet part of the point redemption process. The PIN will be required when the customer redeems points later.
Yeaayyy congratulations you have successfully made a sales transaction by giving points to Albert's customers
The following is the receipt layout for customers who earn points during transactions (including information on the points earned by the customer).
Furthermore, if the customer points meet the requirements, these points can be exchanged in the form of a discount at the time of the transaction.
NOTE:
* When making point exchange transactions, make sure the internet network is on/online
* When making a point exchange transaction, you will not get points
The following is an example of how to exchange points for a discount at the time of the transaction:
Open iREAP POS Pro on your device and login
Select the Sales / Return Transaction menu
Click the + button to make a sales transaction
Select the name of the intended customer > Click the bag icon or the plus button to add items
Click the check points button > enter the number of points you want to exchange > click Save
NOTE:
Inputting points only applies to multiples of the points redemption requirements
Then the total sales value has been deducted from the discount from point redemption > then click payment, for example Pay Cash
Click Confirm Payment
You will be directed to enter your PIN as verification when redeeming points.
Yeaayyy congratulations you have successfully made a sales transaction by converting Albert's customer points into discounts
ALBERT customer points will automatically be reduced because points have been exchanged.
Here's the receipt layout for a customer's transaction involving point redemption. It includes information about the discount obtained by the customer.
iREAP POS : iREAP stand for Integrated Retail Application, is an application designed and developed to help you managed and run store operation, consists of Point of Sale / Cashier system and inventory control system.